Bogus Cover Lie
Come on, Health, really? You too? The October issue of Health includes a cover line that claims “Breast Cancer Cure you Must Know About.”
Really Health? We cured breast cancer? Cause I would have thought I’d have heard that kind of good news on the television or radio, or heck, being shouted from rooftops.
Instead, I open the pages to find a perfectly fine informative article on the latest developments in breast cancer and treatment. The title inside is even a perfectly respectable “Breast Cancer: What you Must Know Now.” It includes some innovative new information:
- A quick, easy DIY cancer test is being developed by the Susan Love Research Foundation that can test nipple fluid for cancer. The kit may be as accessible as a home pregnancy test.
- Radiation-free screening is coming to a mammo center near you and is 1000 times more sensitive than a mammogram, and could catch breast cancer 2.5 years earlier than mammos.
- A new risk reducing drug called Exemestane is being developed that does not cause blood clots and can be taken by women who cannot take Tamoxifen.
- New research suggests women may need half the radiation (say 15 treatments vs. 30) that they previously had to endure, and get the exact same results. YAY!
These are all great, positive things. But a cure for breast cancer? Not so much. Are you effing kidding me, Health? I cannot believe you would dare write that lie on your cover! We expect more from a health magazine than cheesy cover lines–and lies!
May as well rename yourself Cosmealth!
Oops–and notice they leave the lie off the stand cover. Only subscribers got treated to that apparently!